Aditya's November 12 post — opening with Aakash Anand's "12 days locked up" story and crediting the Faym team's sprint — reached 2,650 of his core followers and held a 1.02% engagement rate. Small in volume, real in quality. Priced against LinkedIn Ads, the exposure was worth roughly ₹7,800.
This is one of Aditya's lower-reach posts. But a 1.02% engagement rate is healthy — the people who saw it were his core founder and investor following, not a diluted viral crowd.
impressions — almost entirely Aditya's core followers, with little viral spread beyond them. Low volume, but high-intent: the founder/operator/investor base, not strangers.
Even with the creator-trust premium applied, this post lands around ₹9,500–11,000 of delivered value.
A sub-3K post is not a standalone sponsorship product. The value is real but small — it belongs inside the monthly retainer, not on its own invoice.
The Agilitas post proved the model: a strong post on Aditya's profile is worth ₹1.1–1.5 lakh to a brand. This Faym post proves the floor: a quiet one is worth ~₹8–11K.
So you never sell single posts at the low end. You sell a guaranteed cadence — a monthly slot where the brand gets every post Aditya publishes about them, big and small, and the average pulls the value up. One Agilitas-caliber post covers a dozen Faym-caliber ones. Price the relationship, not the impression.
This post was worth ~₹8–11K on its own. The point of putting it next to Agilitas is not to sell it — it is to show why Aditya's brand posts are priced as a monthly relationship, never one at a time.